Public Transport Victoria
'Back on Board' Campaign
The ‘Back on Board’ campaign celebrates the importance of our public transport system and its role in enabling our Victorian community to do what they love, and where they need to be.
Engaged to conceive the creative concept and produce the campaign assets, SIRAP’s role spanned creative direction, casting and scripting through to on-set direction, production and post across all film and radio assets.
Client
Public Transport Victoria
Creative Director
Paris Thomson
Production
Lisa Hammerton
Casting & Scripting
SIRAP
Director – Film
Sam Martin
Cinematography
Julian Tay
Brad Martin
Post Production & Colour
SIRAP
Sound Mix
Windmill
Assets
7-part film series
Radio Ads
“We were delighted to work with SIRAP for our new campaign ‘Back on board,’ showcasing stories of the many Victorians who use public transport to connect them with the things, people and places they love.Amy Mcbride - Product and Services, Public Transport Victoria
SIRAP brought a unique lens and perspective to each of the individual stories and we are extremely proud of the recent work created. We were particularly impressed with their professionalism and responsiveness to an often changing brief.”
